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The Newbury Girl

Persona Cosmetics Holy Grail & Phoenix Liquid Lipstick Review & Swatches
Cruelty-Free•Vegan

Persona Cosmetics Season One Liquid Lipsticks Review

December 17, 2019

Not all influencer-founded brands are made equal. Some brands naturally rise above the rest. Known for creating thoughtful beauty staples, Persona Cosmetics is one of those brands. Keep reading for a review of the Persona Cosmetics Season One Liquid Lipsticks.


Persona Cosmetics Season One Liquid Lipstick Claims 

  • The comfort of a traditional lippie with a non-drying, matte finish
  • Available in (4) pigmented shades: Flamingo* (mauve pink), OG* (warm nude), Holy Grail* (classic blue-red), Phoenix* (orange-red)
  • Mild Vanilla Scent

Ingredients

  • Contains Avocado Oil & Shea Butter for softer, supple lips
  • Cruelty-Free, Vegan, Gluten-Free, Paraben-Free, made in the US

Packaging, Price, & Availability

  • Packaging: Sleek, plastic tube with a white twist to & a curved, doe-foot applicator
  • Price: $16.00 USD each, Season One Bundle (Flamingo, OG, Holy Grail): $36.00 USD
  • Availability: Personacosmetics.co & Ulta
Persona Cosmetics Holy Grail & Phoenix Liquid Lipstick Review & Swatches

Persona Cosmetics Liquid Lipsticks In Holy Grail & Phoenix

Application & Wear-Time

  • A thin, lightweight, non-drying formula that doesn’t crumble or emphasize texture
  • For best application, use the doe-foot to line your lips with the color and then fill in the center
  • Highly pigmented opaque color that doesn’t bleed OR wear-away easily (even when eating…Holy Grail lasted through Chipotle AND Chinese food!)
  • Plays well with other lip products overtop or underneath
  • Don’t leave teeth looking yellow or dull
  • Very lightly scented
  • Con: Formula takes several minutes to set, may transfer onto the teeth
Persona Cosmetics Season One Liquid Lipsticks in Holy Grail & Phoenix Swatches

Top: Holy Grail, Bottom: Phoenix

Final Thoughts on the Persona Cosmetics Season One Liquid Lipsticks

Out of all the matte liquid lipsticks over the years, the Persona Cosmetics formula is one of my favorites because of the curated color selection, comfortable formula, and long-lasting wear-time. I want to pick up the two other shades in the line!

New to Persona Cosmetics? Please consider using my referral link for 15% off your first purchase. If you make a purchase I will receive 5% cashback for the sale. Please know that I’ve been purchasing from Persona long before I had a code. I would never recommend products I didn’t truly love.

Let’s connect on social media: Instagram | Twitter | Pinterest | Bloglovin’ | Influenster

Intrigued by Persona Cosmetics’ line of products? Check out my in-depth review of the brand’s first launch, The Identity Palette, or my review of the brand’s lip glosses.

Love indie brands just as much as I do? Check out my indie beauty roundups (volume I, volume II, and volume III) featuring indie brands that I love and want to try more of this year.

Disclaimer: Links marked with an asterisk are affiliate links. This means that if you make a purchase using my link, I may make a small commission at no added cost to you. Unless otherwise stated, all products were purchased by me and all opinions are my own.


Would you rock a bold red lip or do you prefer neutrals? Are you more of a fan of bullet lipsticks or liquid lipsticks? Please let me know in the comments below.

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  1. Simone | Beautymone says

    December 18, 2019 at 5:19 am

    Great review and I love the shades! I really want to try some Persona lippies now that I’ve tried the eyeshadow palette and Zuma highlighter 🙂

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    • The Newbury Girl says

      December 22, 2019 at 8:31 am

      Ahhh yay! ❤️ hope that means you really liked what you tried!! Persona is such an underrated brand!

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  2. jennifertarheelreader says

    December 18, 2019 at 6:36 am

    Wow, you definitely have me wanting to try these, LP. They sound pretty perfect. Fab review!

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    • The Newbury Girl says

      December 22, 2019 at 8:32 am

      I’m so picky with liquid lipsticks because dry formulas just wreck my lips. But these feel lightweight and don’t suck the life out of my lips lol!

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  3. Teen Beauty Central says

    December 18, 2019 at 10:51 am

    I’ve heard that their lip glosses are good too

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    • The Newbury Girl says

      December 18, 2019 at 1:02 pm

      They are awesome – I have all the shades in the gloss formula! ☺️ They’re a little thinner, but more opaque than Fenty!

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      • Teen Beauty Central says

        December 19, 2019 at 12:55 am

        Oooo! I’m always looking for a new gloss formula

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  4. peculiarbelgian says

    December 18, 2019 at 2:14 pm

    I’ve heard such great things about these liquid lipsticks and I was really intrigued to try them. But I have to be honest, I much prefer sheer and glossy lip products these days. I blame Samantha Ravandahl haha. Might have to give their glosses a try! x

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    • The Newbury Girl says

      December 22, 2019 at 8:33 am

      Ahh you may enjoy the Persona Gloss formula then! They are def glossy and sheer, but they’re a thinner formula compared to Fenty or Kylie. They are pigmented but not opaque!

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