Although I've been steadily project panning since the start of my first blog in 2016, I typically refrain from participating in popular projects. In fact, my 2018 attempt at Pan That Palette remains the only popular challenge I've participated in. However, this year I decided to partake in the 20 ...
As a beauty lover, there are few things more exciting than trying new brands - especially indie brands. However, as an American beauty lover, ordering from European Indie makeup brands is a struggle due to the currency conversion and shipping rates. In today's post, I am sharing 5 British beauty ...
Founded in Germany in 2001, Essence Makeup set out to provide fun, affordable, high-quality makeup to consumers. Given that Essence is the top-selling makeup brand in Europe in terms of units sold, the brand clearly hit the mark. But does the brand truly live up to the hype? Keep reading for my ...
Is clean skincare just another vague marketing term used to scare consumers and promote sales? What does it really mean to be a clean skincare brand? Please keep reading to learn about what it means to be a clean skincare brand and to discover 10 bomb clean skincare brands that should be on your ...
Since she exploded onto the online beauty scene with her viral tutorials, Huda Kattan has remained an unstoppable force within the beauty industry. Her influence and ability to predict consumer trends helped create the foundation of her insanely popular makeup brand, Huda Beauty. But are all of her ...
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