Beauty Con NYC 2019 | Tips & Tricks for Surviving Beauty Con

Ya girl is at it again – so excited to be attending Beautycon again in 2019! Last year, I had so much fun attending Beautycon LA, so my bestie and I decided to give the NYC festival a try. This is a must-attend event for beauty bloggers and lovers. Please keep reading for a breakdown of Beautycon, details on the 2019 event, and tips for making the most of your time while attending.

What is Beautycon?

Beautycon is premier fashion, beauty, and lifestyle convention and shopping event held in New York and Los Angeles every year. At the event, beauty fans, influencers, and creators come together for a one-of-a-kind exhibition featuring celebrity speakers, influencer meet-and-greets, branded booths and major shopping and Insta-worthy moments. Additionally, the brand hosts smaller, Beautycon Pop events with 1-2 brands in various US cities.

In addition to offering branded, pop-up shopping experiences, Beautycon hosts panels with celebrity talent, as well as live tutorials. This year Beauty Con is offering a mini-course on building your own brand, too.

Last year, I had the pleasure of attending Beautycon L.A. 2018 with one of my best friends, but this year, she and I opted to try the NYC Convention instead! I have quite a few posts detailing the goodies I received for free, the items I purchased, and my experiences at the event.

Featured Creators & Brands 

Headliners | I’m so stoked to say that Cardi B is the headliner for Beauty Con NYC this year!!!! Other talent includes Priscilla Ono, Rihanna’s MUA, as well as Tokyo Stylez, best known for creating many of Kylie Jenner’s wigs, and Angel Merino a.k.a. Mac Daddy, the founder of Artist Couture.

Most brands at the event will work to coordinate their own influencer talent, too. As the event draws nearer, more creator talent should be announced.

Brands | Some of the notable brands at Beautycon NYC include Too Faced, Maybelline, L’Oreal, Dove, Lime Crime, Pixi, Say Yes To, SheaMoisture, Target, VERB, Violet Voss, etc. As with the talent, more brands should be announced as the event draws nearer.

Beautycon NYC 2019 Ticket Options

Beautycon offers various tiered ticket options for attending the event:

  • General Admission (One-Day): $44.99 USD
  • General Admission (Two-Day): $64.99 USD
  • Hauler (Two-Day): $199.99

– Early admission to the event (10:00 AM compared to 12:00 PM)

– Swag Bag with more than $200 worth of goodies

  • All Access (Two-Day): $499.99

– Early admission to the event (10:00 AM compared to 12:00 PM)

– Swag Bag with more than $200 worth of goodies

– Dedicated VIP Entry & Lounge

– Concierge coat check service

– Front of Line Access at participating brand booths

– First 100 tickets sold get reserved seating at Main Stage

  • Insider (Two-Day): $899.99Early admission to the event (10:00 AM compared to 12:00 PM)

– Swag Bag with more than $200 worth of goodies

– Dedicated VIP Entry & Lounge

– Concierge coat check service

– Front of Line Access at participating brand booths

– Guaranteed front row seats at Main Stage

– Exclusive access to Halo Room photo booth

– Ticket to the official Beautycon NYC Afterparty

Although the Beauty Con LA Hauler Bag was quite impressive, I received a lot of products that I likely wouldn’t have picked up myself. That being said, I purchased the Hauler tickets again because the early admission is 100% worth it. Once the event opens to General Admission, the lines got INSANE.

For additional details or to purchase tickets for Beauty Con NYC 2019, check out the brand’s site.

Tips for Surviving Beautycon

Arrive Early | Unless you plan to purchase one of the tickets that allow you to skip lines, arrive early to the venue. Beautycon sells more Hauler tickets than you’d think. Thus, if you want to truly be at the head of the line, then you should plan to get to the event early.

Wear Comfortable Shoes | I cannot state this enough, BeautyCon is an event that keeps you on your feet (and waiting in lines) all day. Knowing this, I would recommend wearing comfortable shoes. Your feet will thank you!

Don’t Grab the Hauler Bag Before the Event | I learned this the hard way. I had to lug the incredibly bulky, heavy bag around with me to every booth and panel when I could have just grabbed the goodie bag as I was leaving.

Be Strategic | Being strategic is two-fold. First, plan out the booths you want to hit and the order you’d like to visit them. I found that it was best to visit certain brands before GA ticket holders arrived because of how the line sizes ballooned.

Second, if you are attending the event with a friend or family member, take turn visiting smaller booths and waiting in line. For example, while my friend and I waited in the Kylie Cosmetics Line, she and I took turns actually waiting in the line and visiting other nearby booths (Rimmel and JOAH).

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Beautycon 2019 Intro


Have you been to Beautycon or any other makeup exhibition show before? I’d love to know your thoughts in the comments below.